Graphic Designer

Alternate Titles: Graphic Artist, Communications Designer

 
Position Overview
Graphic designers create visual concepts, by hand or using computer software, to communicate ideas that inspire, inform, or captivate consumers. They help to make an organization recognizable by selecting color, images, or logo designs that represent a particular idea or identity to be used in advertising and promotions. 
 
Requirements
Education/Certifications/Experience
  • Bachelor’s degree in Graphic Design or a related field
  • 1-3 years of experience
Computer Skills
  • Proficiency in Adobe Photoshop, Illustrator, and InDesign is required
  • Proficiency in Adobe DreamWeaver is a plus
  • Knowledge of WordPress or Drupal is a plus
  • HTML, CSS, and Javascript background is preferred
Knowledge, Skills & Abilities
  • Strong creative artistic ability
  • Excellent communication skills
  • Ability to work well in a team
  • Superior time management skills
Essential Functions, Duties, & Responsibilities
  • Meet with clients or the art director to determine the scope of a project
  • Advise clients on strategies to reach a particular audience
  • Determine the message the design should portray
  • Create images that identify a product or convey a message
  • Develop graphics and visual or audio images for product illustrations, logos, and websites
  • Create designs either by hand or using computer software packages
  • Select colors, images, text style, and layout
  • Present the design to clients or the art director
  • Incorporate changes recommended by the clients into the final design
  • Review designs for errors before printing or publishing them
 
Source: U.S. Department of Labor, Bureau of Labor Statistics, Occupational Outlook Handbook